Sunday, September 27, 2009

Halo 3 ODST sells 2 million are reporting that Halo 3 ODST's sell through numbers for the first 24 hours top 2 million units.

Does that need to soak in at all? What can we surmise from this number? Is the video game industry going to be hurting at all this retail holiday season?

Honestly, I don't think this should surprise anyone, not after the title's long history, various changes, marketing campaign, and the ultimate critical determination that the title is worth the $60 price of admission. And what is there to do when a Halo title sells like hot-cakes so easily in the beginning of the holiday season? Maybe all that's left to do is play the game and enjoy it!

I don't like to obsess about NPD numbers or the console wars, mostly because I think exclusives hurt gamers many times more than they help the businesses, but we can probably rejoice that ODST can sell so easily. Think about all the developers who have moved their lesser recognized titles into the beginning of next year. Now think about how many units of Halo 3 ODST would have been moved instead of those titles if they had been planted on the shelves next to them. Isn't this holiday season turning out to be a story book one for everyone?

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